
Fition is a premium
one stop shop for all
your fashion needs.
FITION
FITION
FITION
Fition is a premium
one stop shop for
all your fashion
needs.
Fition is a premium
one stop shop for
all your fashion
needs.
The client was not so sure about what he wanted so i asked him about his
top 3 competitors to understand his taste, when he named brands like
Burberry, Hermes and U.S Polo, I knew instantly that he wanted something
premium, with wasting no time i began my search for an elegant and pre
-mium looking font and that is when i discovered Maginia regular, A beautiful
serif font, firstly i customized the typography like always to give the brand
a uniqueness then fast forward to logo i decided to take the letter 'N' from
the same font and flipped it to give it a look of wings and filled the negative
space inside the wings with customized shapes, which completed the look of
a butterfly, just as i thought it would and to my surprise the client liked it in
the first go with no revisions.
The client was not so sure about what he wanted
so i asked him about his top 3 competitors to
understand his taste, when he named brands like
Burberry, Hermes and U.S Polo, I knew instantly that
he wanted something premium, with wasting no
time i began my search for an elegant and
premium looking font and that is when i discovered
Maginia regular, A beautiful serif font, firstly i
customized the typography like always to give the
brand a uniqueness then fast forward to logo i
decided to take the letter 'N' from the same font and
flipped it to give it a look of wings and filled the
negative space inside the wings with customized the
wings with customized shapes, which completed the
look of a butterfly, just as i thought it would and to my
surprise the client liked it in the first go with no
revisions.
The client was not so sure about what he wanted so i
asked him about his top 3 competitors to understand
his taste, when he named brands like Burberry, Hermes
and U.S Polo, I knew instantly that he wanted something
premium, with wasting no time i began my search for
an elegant and premium looking font and that is when
i discovered Maginia regular, A beautiful serif font,
firstly i customized the typography like always to give
the brand a uniqueness then fast forward to logo i
decided to take the letter 'N' from the same font and
flipped it to give it a look of wings and filled the
negative inside the wings with customized shapes, which
completed the look of a butterfly, just as i thought it
would and to my surprise the client liked it in the first
go with no revisions.












Premium.
Elegant.
Classy.
Premium.
Elegant.
Classy.
